Category: Marketing
-
American Marketing Association’s Ethical Standards

After reading the American Marketing Association’s ethical standards, talk about what advice you would give to someone who is new to the industry.
-
Marketing Perspective: The Influencers

After reviewing this 60 Minutes transcript, write a blog post discussing whether you follow any influencers.
-
Effectively Impacting the Consumer Through Digital Media

In this blog assignment, you will discuss how to meet a consumer’s needs by analyzing digital media.

